What is Yoast SEO?
“What is Yoast SEO?” It is probably a question you have encountered during your research in the SEO field. Yoast SEO is one of the types of WordPress plugins that can add new applications and features to your site. The facilities provided by Yoast SEO allow you to rank your site content high in search results.
Yoast SEO uses an algorithm that checks keywords and the way those words are written in your text and determines whether your text has standard readability for the audience or not. Yoast SEO can affect your entire website or just one page. The manufacturer’s slogan of this plugin is “SEO for everyone.”
For this reason, most of the features in the plugin are provided to people for free. However, you can use more features in its advanced and premium versions. In the following, we will learn more about the topic of Yoast SEO and what it is used for.
What does Yoast SEO do?
When you use WordPress to create or modify your pages, you will have access to some of the Yoast SEO tools. These tools help you in the optimization process so that you can choose better keywords and improve the quality and user experience.
To know how to use Yoast SEO, you must first choose a keyword for your content. You can use different software to choose this keyword. Then write your text using these words as SEO. After that, using Yoast SEO (more on how Yoast SEO works), you can see what Yoast SEO analytics give your content based on ranking factors.
What is the meaning of colored circles in Yoast SEO?
Let’s talk about the criteria of these points in Yoast SEO. The points are based on things like the number of times the keyword is used, the length of the text, the use of internal links, etc. Several green, orange, red, blue, and gray circles exist.
These circles are placed next to your phrases. The meaning of each is different next to the phrase. For example, the green color indicates that your phrase is acceptable in terms of SEO. You can change the expression to turn green if you see an orange circle.
But if you see a red circle, your content has problems and is unacceptable. A gray circle indicates that information about your content is not available in Yoast SEO. The blue circle also indicates that your content is noindex.
What are the possibilities of creating readability by Yoast SEO?
Yoast SEO is currently available in 19 languages of the world. English, Persian, German, French, Spanish, Italian, Portuguese, Arabic, Turkish, etc. languages are among the languages that can be optimized using Yoast SEO. But what is readability in Yoast SEO and its importance is a complex topic we intend to address.
Your content must be readable in addition to being SEO-optimized. It is necessary to remember that the content’s sharability and value have a special place in the ranking. So pay attention to the readability of your produced content.
Using Yoast SEO default settings in social networks
Currently, social networks are not seriously optimized based on SEO. But usually, when good content is produced, we prefer to share it on social networks such as Twitter, Facebook, Pinterest, etc., and get feedback from users. Fortunately, Yoast SEO has a default. Based on this, social networks are text-based.
In this way, you can use the notification settings from the management of other networks with its help to ensure the most optimal possible state of your text. It will also increase the sharing feature of your website. You can create these settings for all your content in the same way or separately. Now you can better understand what the advantage of Yoast SEO is!
What is the way to work with Yoast SEO?
To know how to work with Yoast SEO, you must install the Yoast SEO plugin on your WordPress site. Go to your website, then select the Plugins option from the menu on your page. At this point, if you find Yoast SEO by default, click on it.
Otherwise, search for it, and after installing it, you will see an option called SEO in your panel. To work with this plugin, it is necessary to have content on your website first. So copy your content. After entering the menu or “counter” option, go to page settings and activate “Overview of Yoast SEO posts” or “Overview of posts.”
Then enter the Yoast SEO page and put the copied text in the text attachment section. Select the publish option at the top of the help menu to start checking your text. After a short while, you will see that your content has been analyzed in a box by scrolling to the bottom of the page. In addition to each phrase, you can rewrite and correct your content according to the colored circles in case of problems.
Is Yoast SEO alone enough to improve our ranking in the search engine?
So far, we have found out what Yoast SEO is and the uses of the Yoast SEO WordPress plugin. Next, we should note that Yoast SEO alone cannot improve your rank in the search engine. Rather, Yoast SEO can only tell you with its analysis whether your text is approved based on the keyword and whether it is readable or not.
