What are the most common mistakes in user experience?
What is user experience? What are the mistakes in user experience? To get the answer to this question, stay with us in the rest of this article. What is user experience? To get the answer to this question, we recommend you to read the “user experience” article on this website.
To achieve a successful user experience and know what points must be followed, you must avoid making mistakes in this regard. For this reason, we will describe the common mistakes you may make for a successful user experience.
What are the consequences of mistakes in user experience?
What are the consequences of mistakes in user experience? Or, in other words, does making a mistake in this field cause problem for our website or product? Increasing user complaints and high bounce rates are among the problems that may plague you due to these mistakes. Keep in mind that sometimes mistakes in user experience are inevitable.
But it is necessary to minimize these mistakes. If you work on the user experience, it will bring credibility and trust to your brand. In addition, by creating it, it is possible to save time, money, and energy. Now, if you make many mistakes in this regard, all your efforts will probably backfire.
If you act correctly in the field of UX design, you will be able to attract new users. In addition, old users become your loyal customers. One of the other consequences of mistakes in UX is the loss of your customers and audience.
SEO and user experience have a reciprocal effect on each other, which means that proper SEO improves user experience and good user experience improves SEO. Now, make mistakes in the field of user experience. You will not only create an unsuccessful user experience for the audience but also significantly reduce your ranking in SEO. Do not forget that today’s world is full of competition, and there is always a competitor who will not repeat your mistakes.
What is the way to avoid mistakes in the field of user experience?
What is the way to avoid mistakes in the field of user experience? Now that you have become aware of the destructive and fatal nature of user experience mistakes, you need to know how to prevent such mistakes from occurring. Being aware of these problems is the first step in leaving them. Learn from other people’s experiences; You don’t have to make all the mistakes yourself to be aware of their mistakes.
The first mistake in user experience is sacrificing performance and beauty. The website, product, or application developed by you should be as functional as possible while maintaining beauty. None of these things fills the void of the other. People do not buy from a website just because it is beautiful, and on the other hand, a website that lacks the desired beauty, even if it has the best performance, cannot persuade the customer to use it for shopping.
Of course, remember that performance is always more important when maintaining the balance between beauty and performance. Note that the focus on each page should be on the main function, that is, what users want and are looking for, not that multiple sections. Cause the user to be confused.
Ignoring the user is one of the biggest user experience mistakes you can make. It is necessary that the design is user-centered and the user is at the center of the activities. Avoid bombarding the user with pop-ups. These windows should be used obsessively and carefully. Don’t forget that the user can easily close the pop-up.
Attention to the user
What is non-compliance with hierarchy in user experience? Failure to respect hierarchy is another mistake that designers may make. The most important parts of an article should be at the top of the page and in the center of the audience’s vision. While respecting the hierarchy, remember that you provide the information as an anthology to cheap users and do not drown them in information.
A busy page and too much information will confuse a person; In such a way that he does not know which section to start from. As a result, he will leave the page. So, it is better to follow these simple tips to prevent the drops that may plague the website. Sometimes designers avoid labeling symbols due to their interest in minimalistic design.
Failure to use tags may lead to misunderstanding the icons used on the page. Words are more powerful than images and have a better impact. Make sure that the links and buttons on all pages go exactly the way that is mentioned and expected by the users. An example is websites where you are taken to an advertisement page after clicking the download button. This issue has a very destructive effect on UX.
What is the meaning of finding content in user experience?
What is the meaning of finding content in user experience? Be careful not to discourage the user from finding content uploaded to the website. Leaving the website disappointed and not finding the desired product or content will lead to a negative user experience. We recommend that you avoid providing information in a scattered manner.
The information about a product should be mentioned in one article and in full, and the user does not have to go back and forth between pages. The search section of your website must work properly. Otherwise, the user leaves the site and goes to other websites to find the desired content or product.
Important note
What is the most important step to avoid user experience mistakes? Do not forget to analyze the website. A careful examination of user behavior can be your guide to errors that have occurred intentionally or unintentionally. Checking the bounce rate in Google Analytics, the navigation depth, and the way the mouse moves are among the things that will provide you with a more accurate analysis.
All team members must cooperate to achieve a positive user experience. This work is not the only task of the UX designer. For this reason, website designers must take serious measures to design the website with tools of different sizes. A responsive site is not enough anymore.
Sometimes we see that the software or site is only optimized for mobile. Even though fifty percent of people still use tools other than their mobile phones to surf the web. An example that can be mentioned in this regard is Instagram. This software will provide a very good user experience on mobile phones. At the same time, its desktop version lacks such an experience.
Final word
What is the result of a slow site in user experience? Note that the site’s slowness is a common mistake in the user experience, which causes the audience to refer to competing sites. If the site takes more than 2 seconds to load, You must take measures to fix this problem.
