UX

Everything you need to know about the UX

User experience (UX) is a very important concept that is heard a lot in technology and online businesses these days. User Experience, or UX for short, is a popular field that is about two decades…
Call to Action

What is Call to Action or CTA?

A Call To Action, or CTA, is a plan or tool designed to get the fastest response from people who are targeting a particular topic. This design is mostly used in the field of business…
viral marketing

What is viral marketing?

Viral marketing is a strategy in which business owners encourage their customers to introduce their brand, products, and content at no cost. This method is very similar to the spread of a virus in an…
Google remarketing

What is Google remarketing?

If you want to succeed in digital marketing, you must be familiar with the concept of Google Remarketing. Remarketing is a great marketing strategy and a very cost-effective advertising method. You can attract leads at…
CRO

What is CRO or conversion rate optimization?

Conversion Rate Optimization, or CRO for short, is a way to increase the number of visitors to your website dramatically. The process that increases the conversion rate percentage in different parts of a website or…
Content Marketing

What is Content Marketing?

Content marketing is one of the most important branches of digital marketing. Business owners use content marketing strategies to attract as many leads as possible and retain existing customers. Of course, content marketing has been…
Boston Matrix

What is the Boston Matrix?

In the 21st century, it is very challenging for a business to survive in intense competition. But these challenges can be overcome to some extent by using different business strategies, including the Boston BCG matrix.…
B2B marketing

What is B2B marketing?

Implementing marketing strategies is a difficult task, and marketers always have to deal with many problems to formulate their marketing strategies. Audiences also play an important role in effective marketing, so if you do not…
niche market

What is a niche market?

Ever heard the term versatile and non-versatile? The term refers to a person who has mastered any task to a very small extent and has not acquired the necessary abilities and skills. The same is…
copywriting

What is copywriting?

We are not usually curious about reading long texts, but we follow short corrections and labels. The ads that catch our attention are generally quick and practical, requiring the author’s experience and writing skills. This…