What are the SEO criteria in Google?
What are SEO criteria in Google? These questions arise for many people. People who choose the SEO job may not know what SEO capabilities are in Google and do not know their criteria. SEO is one of the techniques that you can use to increase the rank of your site. Today, many websites operate in various fields on the Internet. Any of them who have followed the SEO of their site will be shown in the preliminary results of Google. Google can check the SEO rules of websites based on its algorithms.
If you don’t know what SEO is in Google and you don’t know its criteria, it’s better to get SEO site training. In SEO training courses, you can learn any tips related to SEO. One of the most important things you learn in SEO training courses is checking important SEO criteria in Google. We will introduce some of the main and most important criteria in Google to increase the website’s SEO ranking.
What is SEO in Google, and what are its criteria?
Do you want to know the SEO criteria in Google and how to do website SEO? Stay with us to get the necessary information. Some of the most important SEO criteria in Google are:
1. Matching the search purpose
One of Google’s most important site SEO criteria is matching the search goal. When users search for a word in Google, they look for a specified page. In this regard, Google wants to identify the user’s goal to show him the best result based on the user goal. For this reason, the more your pages are related to your search terms, the more suitable they will be in SEO. To know well that behind all the keywords, there are specified goals, you should check and search for different phrases. After you have searched for the terms you want, you need to go to the first page of Google results. After that, the search goals of each user will be well identified.
2. CTR
CTR is one of the most important signals that are very important for the thematic communication of websites. Increasing CTR in SEO sites improves the ranking of each website. Google Search Console is a tool that helps you find the pattern of each click on your site. Each of the pages that have a high ranking but their CTR is low does not have a proper title. They do not connect with the search intent, so the visitor is not attracted to their website.
3. Use of suitable keywords for site SEO
If you want to know the most important measure of SEO in Google, pay attention to the role of keywords. One of the most important criteria of Google for ranking SEO sites is the use of keywords in each title tag. The main reason for this issue is that Google will use various tags to determine the number of user searches and page interactions.
The closer these keywords are to the beginning of your website page title, the more effective they will be for SEO ranking. Be careful that using too many keywords will harm your site’s SEO. For this reason, Google penalizes your website. If Google’s algorithms discover that you have used too many keywords, they will penalize your website or limit your activity.
4. Comprehensiveness of website content
The comprehensiveness of site content is another criterion that Google pays attention to for the SEO of websites. The most important goal that Google has is the search quality of websites. Google is trying to improve the quality of search algorithms. For this reason, using its algorithms, it ranks the pages that match the searched term in a higher rank.
Google’s algorithms do not only pay attention to keywords but also pay great attention to matching keywords with the purpose of the website. In addition, they prioritize the use of keywords for SEO. Be careful that the content of your website should be comprehensive and complete because this issue is one of the important factors of Google for SEO site ranking. Google’s factors for ranking websites are different. In website SEO, you must know each of these factors to optimize their use.
5. Choosing the right title to increase SEO rank
If you want to know what is another measure of SEO in Google, you should pay attention to content. One of the most important points you should pay attention to when choosing a page title is that the title has a keyword. Some website titles that do not have keywords will not rank highly. Choosing the right title to increase the SEO ranking of the site is one of the criteria that is very important. If you want Google’s algorithms to rank your site higher, you should pay attention to this.
6. Place the relevant photo
Some people only believe that using the right content can increase their website’s SEO ranking. But you should know that placing relevant photos is one of the other criteria for increasing the ranking of websites. Google checks the photos that are included in the content. If the photos are not related to the content, it will not change the site’s ranking. But if the photos are related to the content of the site, the ranking of the site will increase. Many audiences can relate to the text by looking at the photos. For this reason, you should use related photos to make the content attractive.
7. Paragraphing of the text for SEO
Now that you understand the SEO criteria in Google, you should pay attention to the role of text paragraphing for SEO. If the content is paragraphed, the audience can easily read the content. The audience gets tired of reading long texts quickly and leaves the website. For this reason, website content should have short paragraphs, and attractive titles should be chosen for each paragraph.
