These principles of UX design and mastering these principles is one of the most basic steps for those who want to start working in the field of UX. Spending time and energy on UX design can be considered an investment. Remember that many factors must be considered in UX, and the range of activities that UX includes is very diverse.
This article will examine what designers struggle with in UX planning. Paying attention to these things shows the difference between a bad, good, and ordinary product. If you have not read the article “Principles of UI and UX design and important points related to it,” we recommend you take the time to read it because it contains additional points in this article.
The first point in UX design principles is that the user should be at the center of activities. It means that at all stages of the user experience, attention should be paid to the user and his comfort. For this purpose, it is necessary to keep users’ opinions in mind. Although comments can help you in this direction, they should not be the only criteria for making changes.
You should always consider the majority and listen properly to suggestions and criticisms. It is also necessary to assure users that their opinions are heard. Another thing about paying attention to users in UX design principles is examining their behavior. For this purpose, their reactions to the design and its changes should be measured correctly.
Website design and UX design principles
The principles of UX design are slightly different from website design. In this regard, part of the steps related to the website’s simplicity, beauty, and security is the website designer’s responsibility. One of these cases is responsive website design. Responsive or reactive means that the website page is displayed regularly and properly in all the tools the user may use to visit the site.
This principle is observed in almost all websites today. For this reason, not complying with it can have a very destructive effect on UX. Because if you have experience working with such websites, you will see how annoying it is to work with them. Another point in the principles of UX design is that you must ensure the presence of all the elements on the page; on the other hand, you should not overdo it in the solitude of the page.
Because eventually, some essential parts may be out of priority due to blocking the page. A website should have a purpose behind all the icons, buttons, and sections. Otherwise, its existence is not necessary.
In addition, the important and useful parts of the page should be highlighted so that they are not hidden from the user’s view. Also, the elements on the page should not be in such a way that the user looks for them. As a result of each design and implementation of changes, it is necessary to perform interaction testing. There are many ways to perform this test, and as a result, you will know the user’s reaction to some extent.
User-friendly design
In the principles of user-friendly UX design, the design should not be complicated at all. Rather, the design language must be close to the user’s language. For this purpose, it is necessary to ask yourself the following questions and find a suitable answer: First, you need to know which group your audience is. In other words, who are they? How much information do they have? What is the need that the audience is looking for your product to solve? What does the user want to communicate with you in the end? These questions are simple and have simple answers, but it is necessary to address them.
Principles of the user interface in content.
To succeed in content production based on UX design principles, it is better to keep the following things in mind. First, you should know that the general audience hates ambiguity, so use clarity as a seasoning in content creation as much as possible. The published texts must come out of the capability test and evaluate correctly. There should be a valuable element in all the content produced to attract the audience successfully.
It is necessary to match the tone of the content with the age, personality, and gender of the general audience. The font and size of textual content and the arrangement of non-textual content, such as videos and photos, also play an important role in achieving a suitable UX design. Keep the audience’s taste in mind when creating content. For example, your users may prefer videos and photos to understand the content.
Teaching the principles of UX design
To advance UX design step by step, it is necessary first to be familiar with the definition of these concepts. For this purpose, we recommend referring to the article “What is user experience or UX?” After that, it is necessary to understand the necessity of UX design and its role in today’s world and internet sales.
The next step is learning design tools. Photoshop and Adobe XD are among these tools. For adobe xd training, you can read the article “User interface design training with adobe xd.” However, more explanations about the work tools of UX designers are mentioned in the article “Getting to know the most useful UX design tools.”
Color
Color can be considered one of the most important elements in UX design principles. In addition to being an important element in aesthetics, color psychologically affects the audience. Sometimes you may have to be involved in trial and error for a long time to achieve the best color combination. After trying each combination, checking the audience’s reaction carefully and their connection with your desired combination is necessary.
To be successful in the field of used colors, it is not necessary to know the psychological principles behind each color. Rather, you should start by knowing the meanings of colors and popular color palettes to teach UX principles. When using colors, it is necessary to keep in mind the culture and traditions of the nations. For example, in Asian countries, the white color symbolizes mourning, while in Western cultures, the white color symbolizes peace and tranquility.
In addition, you should also remember the emotional reaction caused by choice of color in users. For this, it is necessary to carefully check the table related to the harmony of each color and then choose the color palette you want according to the website’s activity field and the users’ taste. Another important point in the field of UX design principles and use for branding. Except in exceptional cases, the chosen color should not be the same as the competitors.