Social networks have taken control of our personal and work lives and have a long-lasting impact on how people communicate. This has made these networks an integral part of different people’s lives. Various social media channels, from Twitter, Facebook, WhatsApp, LinkedIn, and Instagram, are places to talk and discuss various topics.
As online communication increases awareness and access to other news and information, social networks are considered a resource with comprehensive benefits for the whole world. In this article, we will examine the key points about the role and importance of social networks in how people communicate with each other today.
How do social networks affect the way we interact with others?
1- Increasing civic awareness
As social media has changed the way communities are governed by making them more transparent, many leaders worldwide have the opportunity to express their views and opinions on priority issues, and people have the opportunity to understand how the government of their country acts.
Before the advent of social media, the traditional media and the government were the only sources of information for civil society. But now the situation is better because politicians have no political influence on the information that should reach the people. Of course, sometimes, this has the opposite effect; Because some individuals and organizations try to abuse the power of social media by harming the general public.
2- Social justice
When it comes to social media, people take sides in humanitarian issues. Many social work organizations, such as animal welfare, aging associations, or fundraising organizations, have turned to social media to advance their humanitarian goals to raise awareness of community issues.
Social media brings together human rights activists and animals because they can make their voices heard against any injustice in the world. The #Me Too movement is the greatest example of social injustice because it helped men and women shout out their personal experiences of rape or sexual harassment. People come together on social media to launch such campaigns and help the needy and the victims of injustice worldwide.
3- Advanced business marketing
Social networks allow you to access everything from news to purchasing various products and services with just a simple click. This ease of access to anything like traditional and old-fashioned ways of shopping, reading the news, and even studying and doing business has affected us.
With the participation of educational associations and chat rooms on social networks, now every job and business can hold webinars, advertise various conferences and offer free or shared courses worldwide. Marketing makes your business strategies successful and helps different businesses to cross demographic and geographical boundaries.
4- Crisis management
Social networks are considered a tool to convey a message to millions of people in a fraction of a second. These days, as the world grapples with Covid 19, social media has become the savior of the needy in the face of a human, natural disaster, or any other critical emergency. Social media helps disseminate information about these people, allows the transfer of public aid, and supports these people.
For example, there is a feature on Facebook that allows you to mark your location in an accident-prone area in a natural disaster. If there were no other means of communication in that area, this way to friends And let your family know you are safe.
5- Online health care
As the corona epidemic continues, most people are afraid to go to the hospital because they may get sick and infected. In such circumstances, and as online healthcare has become an integral part of today’s world, social media has proven to be an important source of communication between patients and physicians.
Social networks allow the doctor and the patient to communicate through video calls instead of going to the hospital. Your doctor can diagnose your symptoms and prescribe medication if the illness is not serious. This will reduce the need for you to go to the hospital. Of course, there is a problem in the middle called fake doctors. Sometimes it is difficult to validate a doctor just by checking their profile; However, if social media is used properly and ethically for this purpose, social media will become an online healthcare system worldwide.
6- Receive immediate feedback from the customer
Social networks play a very important role in establishing different businesses and jobs with their target audience and customers. Customer feedback is the first step in correcting business mistakes, attracting users’ attention to products and services, and building trust and credibility.
Social media allows you to get instant feedback from your customers. In addition, customers can promote your page in their posts and stories and drive more sales. Influencers can support your brand and encourage people to try your products. In this way, different businesses have the opportunity to communicate with their users and better understand their needs.
7- Feeling of urgency and need to share
No one likes to wait for hours to get a response, and no one can expect others to respond to our messages according to our preferred timeline. Feelings of urgency often worry our family, friends, and loved ones, especially if they have not heard from us for several hours. But with social media, these worries are often lessened.
Social media has made communication between people easier. In today’s world, everyone wants to share everything they do, From ordering them at restaurants to going to concerts or places they travel. In the meantime, if they have a problem, they share it with others on social networks. This is positive because it makes others see you and give you more confidence in yourself. Still, the downside is that you become attached to this kind of lifestyle: sharing everything with others or Making events bigger and bolder than they are.
Answers to frequently asked questions
How do social networks affect our daily lives?
Social media informs, educates, and entertains people. These networks also affect people’s world views and change their attitudes. The mass media play a very important role in organizing public opinion. Millions of people watch TV and read newspapers in their spare time.
How do social media change our lives?
Social networks have made it possible for you to find a new perspective on anything with very little effort. In addition to viewing other parts of the world virtually, the social media streaming feature allows you to attend various events around the world virtually.
How does social media affect the lives of students?
Students can make new friends through social media, share their views and opinions, and even create a “new identity” for themselves. Social media provides new ways for students to learn different topics. Research has shown that students who use social media are more innovative and have a better memory than others.
Why is social networking important for young people?
Social media is a big part of the social and creative life of many young people. Children and teens use social media to entertain, build and maintain friendships, share interests, discover identities, and expand relationships with their families. Social networks develop their online and offline relationships with others.
What do social media emphasize and value for them?
Seven things that social media emphasizes as value include the following:
- Conditional trust is required. Communicating with users should be a top priority.
- Personal relationships are a priority. Brands that take a personal approach are more successful on social media.
- You have to be unique.
- Accountability is always the way forward.
- Paying attention causes sharing.
- Authority leads to superiority.
- Valuing is crucial.
What are popular social networks?
- Facebook (2.74 billion users)
- YouTube (2.29 billion users)
- WhatsApp (2 billion users)
- Facebook Messenger (1.3 billion users)
- Instagram (1.22 billion users)
- Tic Tac (689 million users)
- QQ (617 million users)
What are the top 7 social networks in the world?
The following social networks will be the top social media by 2020:
1- Instagram: Instagram has long been a host of influencers, brands, bloggers, small business owners, friends, and various people and has more than one billion monthly users.
2- YouTube
3- Facebook
4- Twitter
5- Tick
6- Pinterest
7- Snapchat
Is WhatsApp part of social media or not?
Yes. WhatsApp can be considered a social media platform because of its wide range of social features such as messaging, profile creation, photo and video sharing, status updates, storytelling, etc. More than one billion users use WhatsApp to send text messages, photos, videos, and more every month.
How are social media users around the world?
It was estimated that in January 2020, 3.80 billion users worldwide were using social media, an increase of more than 9% (321 million new users) over the same period last year.
More than 5.19 billion people worldwide now use mobile phones. The number of mobile phone users has increased by 124 million (2.4%) compared to last year. Social media is the best source for learning about world events. Newspapers, magazines, radio, television, and the Internet are the different media types available. Using these media greatly impacts our lives because they can change our thoughts and attitudes. This effect is sometimes positive and sometimes negative.
What are the dangers of social media?
Social networks can endanger your privacy. Excessive sharing of personal issues on social media makes children a good target for hunters and hackers. In addition, activity on social networks can lead to cyberbullying, which is unpleasant for everyone. Therefore, all children should use social networks under the supervision and control of parents.
What are the functions of social media?
The most important task of social networks is to know your identity to others, enable conversations and conversations, share content, establish relationships, validate, and form various groups.
What are the facts about social media?
- As of December 2019, the total world population was 7.8 billion.
- The Internet has 4.54 billion users.
- There are 3.725 billion active users on social media. On average, people have accounts on seven social networks.
- The average daily time spent on social media is 142 minutes per day.
How does social media help you communicate?
The job of social media is to create communication and conversation between people. Social networks are not only used for marketing and sales. But also allow you to get acquainted with the opinions and ideas of others and express your views on various issues. Social media lets you listen first and then talk.
Do social networks improve human communication?
One of the polls shows that the new generation is more inclined to communicate online and chat on social networks. This shows how much society has changed since the advent of social media. Social media affects our ability to listen to others and interact with other people and our ability to communicate effectively with others.
Conclusion
Social networks have provided us with easier ways to communicate. Through these networks, conversations become faster, and information is easily transferred. Online communication is not only beneficial for personal relationships. But als,o the channels and groups on social media promote various businesses and jobs.