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There are always people in different societies who, for various reasons, are not interested in keeping up with the advancement of technology and prefer traditional ways. Marketing, sales, branding, etc., are among the topics that have undergone many changes in recent years due to the Internet’s and technology’s expansion. But at the top of all these cases, having a professional website is the first word some business owners may oppose. But suppose these people are told scientific and logical reasons about the benefits of designing a website for their business. In that case, they may finally be encouraged to create a website to introduce their business online.

Currently, nearly 46% of businesses worldwide do not have a website. 24% of these businesses probably intend to launch a website for themselves soon, but the remaining 22% still have no interest in having a website.

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This article answers some common excuses for not designing a website. If you are one of these people, don’t miss this article.

I do not need a site.

One of the excuses for not designing a website is that the person in question does not feel the need to have a website for himself. In response to these people, one should say:

• More than 84% of people use the Internet.
• 96% of people who use the Internet are between 18 and 49, which can be said to include all business audiences.

However, is it right to ignore this number of potential customers in terms of marketing principles? Sometimes designing a website is the best and fastest way to expand your business, especially for small businesses.

I don’t have enough money to design a website.

Another reason these people do not have a website is the costs they have to pay for its construction and maintenance. There are solutions to solve this problem:

• You can use thousands of free site builders such as WordPress, Joomla, Drupal, PrestaShop, etc.
• Due to the many web design companies worldwide, you can create your site at any price level you can afford.
• You can also choose from many freelancers, and affordable web designers to create your site.

 

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My work area is not online.

One of the reasons these people have for not having a website is that their other competitors are not present on the Internet. In response to these people, one should say:

• That’s better! This means that you will have much less competition in cyberspace.
• 61% of users search and view the products they want to buy first through the Internet.
• Today, many people have smartphones, which they can easily connect to the Internet. Naturally, your customers are no exception to this rule.

I have enough customers.

Another justification for these people not having a website is that they think they have enough customers and don’t need to be online. In response to this article, it should be said:

• You can never predict what the market will be like. How do you know these customers will not want to buy from you for some reason? Therefore, no opportunity to find new customers should be missed.
• To buy a product or use a particular service, many people first search for it on the Internet. Therefore, having a website is an ideal opportunity to expose yourself to these people.
• If your services are such that it is possible to offer them to customers abroad, how do you want to introduce yourself to these customers without having a website?

I am active on social media.

Another excuse some business owners give for not having a website is that they are very active on social networks and do not feel the need to have a website. In response to this claim, it should be said:

• A social media presence is excellent but not enough. Social media complements a good website.
• You regularly post content on your social media. But if you don’t have a website, you won’t have a place to link.
• A solid website can encourage your followers to visit your site and turn them into regular customers.

I don’t have time to manage and maintain the site.

Some business owners consider the lack of time to manage and maintain the site as an excuse for not having a website. But these people should be told:

• If you have time to drink coffee and open an e-mail, you can spend time managing a website.
• Many companies offer you site management and maintenance services. You can manage your site well with these companies without changing it yourself.

People’s tastes have changed.

We don’t know if the corona pandemic has been controlled now that you are reading this article, but in any case, what is certain is that corona has changed not only the taste of people but also employers. Telecommuting and online shopping became extremely popular, online businesses gained credibility, and people realized they could easily buy anything they needed without leaving their homes.
In social networks, placing an order is very difficult.

Let’s assume that you are selling your products through Instagram and you give discounts on some products according to their prices. Some items have a deal, reduce the value from the amount, and add the shipping cost. He deposits the money, you check the correctness of the deposit with and without value, and finally, enter his orders on paper or invoice and send it to him…

Now suppose you have a website. It is enough for the buyer to go to the site, add the desired products to his shopping cart, and register his address. Considering each discount, all costs are automatically calculated without a single percent error and displayed to the user along with the invoice. Then the customer will be directed to the payment portal, and the invoice amount will be deducted from his account. Again without a single error…

And finally

In this article, we tried to help you understand the excuses of businesses not having a website and be careful not to fall into their trap.