Many ways to increase followers on Twitter that many users ignore. To attract Twitter followers, you can achieve the desired goals by using a little creativity and new ideas.
As you know, Twitter is a social network and microblogging service that allows users to send 280 characters of text messages (Tweet). Tweets were initially limited to 140 characters, but on November 7, 2017, the limit was increased to 280 characters per tweet (except Chinese, Korean, and Japanese).
Users who have registered on Twitter can post, retweet, and like tweets. Unregistered users can only view tweets. Users can also access Twitter via Twitter, SMS, or mobile application.
Given that the number of Twitter users has exceeded 400 million, it is one of the most suitable environments for digital marketing. The message and content of your business on Twitter are exposed to a vast number of users. The more followers your business page has on Twitter, the more practical your ads are. By applying some simple tips and solutions, you will increase your followers on Twitter, and we will introduce and review 44 of them in the following.
Ways to increase followers on Twitter
1- Pin your best tweets at the top of the page
Expose your highest quality and most visited tweets to the audience to persuade your audience to follow you.
2- Complete the Bio section
Search engines index the Bio section of Twitter, so the first point to communicate with the audience is the Bio section. Try to introduce yourself fully in it and use keywords related to your business. In addition, you can use attractive hashtags in it.
3- Use human avatars
If the number of your employees is equivalent to the number of fingers, try to upload your photo in the profile, but if your company is so big that its logo knows it, try to use your content using words such as founder, worker, relationship manager Publish public and social media manager.
4. Add a place in your Twitter Bio
If your business is specific to a city or geographic area, be sure to list it in Bio. You will surely get familiarized with the influencers, companies and, celebrities of your site, and maybe they will follow you as well.
5- Get the blue tick
If you follow the steps to get the Blue Verified Badge from Twitter, you are a well-known brand in users’ eyes. (Of course, in early 2019, there was an interruption in the process of getting a blue tick, and it is still going on.)
6- Link your social media to each other
Ask your audience on other social networks to follow you on Twitter. You are giving them the right to choose to follow you on their favorite channels and media.
7. Write down your Twitter address at the bottom of your emails
Another way to increase followers on Twitter is to write your business Twitter address in emails you send from yourself or even your employees. In addition to emails, you can write down your Twitter address in letters, newsletters, and business cards.
8. Publish your website content on Twitter
By tweeting the content of your website and generating the content, you also optimize your website SEO.
9- Create a Twitter button on your website
This action makes the work easier for your users. In this way, with one click, they can tweet the content of your website, follow you, or quickly and use @ Mention you in the content related to you.
10- Tweet the content of your blog
Link users to your blog and Twitter page to make it easier to retweet content.
11- Do not tweet in a row
Research in South Korea shows that half of the users follow many tweets from a specific account. So try to tweet high-quality content at regular intervals.
12- Tweet regularly and continuously
Twitter is a social network that can manage a large number of quality posts, and according to research, accounts that are tweeting regularly also attract more followers. You can use a Twitter content calendar to do this.
13- Use Quote Tweet instead of retweet
Add your comments to the tweets you want to republish because your audience needs to know that your expertise and business will add more quality and value to the content of that tweet.
14- Retweet your content
Another way to increase followers on Twitter is to retweet your content. It will cause your ad content to go viral on Twitter. However, it would help if you were careful that the range is not too close (example, one day ago). In this case, some of the audience will unfollow your page.
15- Do not tweet like spam
Today, Twitter has a lot of control over the published content and the people’s behavior present in it. In addition, your followers can inform Twitter about the negative points of your brand and business by offering a report. So try to follow real people and avoid dishonest methods to gather followers.
16- Do not buy Fake followers
You can use applications to attract followers, but keep in mind that your Twitter account may permanently be temporarily banned if you use a fake follower.
17- Use appropriate hashtags
Using hashtags is a time-consuming and complex task, but instead of using hashtags in your tweets, you attract many users to your business.
18- Participate in Follow Friday campaigns
Following others shows that you care about them. For example, by following and commenting on other people’s tweets, you become better known to your audience.
19. Do not use follow-up and follow-up strategies
Never use a follow-up and follow-up strategy. Instead, try to follow other people, regardless of a particular pattern, and with a bit of patience, if the content of your page is helpful to them, they will follow.
20. Transfer email contacts to Twitter
You will find your colleagues and customers on Twitter faster using this method.
21- Search for people who are interested in you
There are certainly people on Twitter who are very interested in your field and brand, so try to search for them on Twitter and show yourself to them using standard methods.
22- Tag other people and brands
If you think your business content is vital to others, be sure to tag them below your account posts.
23- Reply to all Replies and Mention
With a lot of effort, you have produced relevant and comprehensive content for your audience, so if you have any questions, answer them quickly because this issue will remain in their minds. They will follow your future content more seriously.
24- Control all keywords in your field
Even if your name is not mentioned directly, try to be there and check the published content. Many tools (such as Talkwalker or Hootsuite) are available to do this, so avoid manual control.
25- Create a chat group on Twitter
Although this takes a bit of time and effort, you can bring people who are interested in your content together in a group to improve your credibility and class, and as a result, communicate directly with them.
26- Live-Tweeting
Try to tweet live from conferences, meetings, stadiums, and almost any occasion you attend. It will engage the audience as much as possible with you.
27- Poll
Ask practical and good questions from users through the Twitter Poll feature and encourage them to participate in the survey.
28- Make public lists
Some users love lists and list-like content, so try to put them on public lists.
29. Create private lists
Sometimes you may not want to follow your competitors’ accounts, but you want to look at their accounts from time to time, in which case make your lists private.
30- Be generous
Research has shown that most users follow a brand’s Twitter page to announce special discounts. So you can attract more followers by applying discounts on some products and informing them on Twitter.
31- Work with an influencer
Do we have to incur high financial costs to do this? It is the first question that occupies the minds of business executives so that they all think that Twitter should help celebrities do so. But you can work with Micro-Influencers at a much lower cost, which of course, is more effective in promoting your brand.
32. Be prepared to manage any crisis on your Twitter page
It is possible to hack Twitter pages in any way, so try to take the necessary action if immoral posts are published on your pages (or attributed to your business).
33- Upgrade your Twitter account
One way to increase your Twitter followers is to upgrade your account. Twitter promotes you as Promoted Accounts when you upgrade your account.
34- Use attractive images
Avoid posting too many text tweets and using beautiful photos in your content.
35- Use quality videos
If your content is in the form of video, it is ten times more effective, so along with the appropriate text and photos, use quality videos.
36- Tweet according to the schedule
Use a content calendar to determine your tweet time, retweet, and audience type. Try different methods for one month.
37- Know the interests of your audience
Using Twitter Analytics tools, you will understand the extent of engagement, reach of the audience (Reach), and the degree of impact (Impression) of your content. Then by examining it, you will find out the interests and tastes of your audience.
38- Take A / B test
With the help of A / B testing, you can find the most suitable type of content for your followers. So publish your tweets in different formats each time (in the form of video, photos, animations, etc.) and see which type of content has received the most attention from the followers.
39. Follow the 80/20 rule
Research has shown that accounts containing educational, news, and scientific posts have more followers. So try to publish this type of content as well.
40. Have a sense of humor
Twitter jokes are one way to visualize content, so try to write your tweets humorously regarding all aspects.
41. Be a good writer
Now that Twitter’s text characters are limited to 280 characters, you can produce good quality content with a little more creative writing.
42. Edit your content
After writing your content, take the time to edit it. Do not hurry and correct grammatical, spelling, etc.; mistakes step by step.
43- Create a personal Twitter account
Log in to Twitter with your account and search for hot content and trends in your free time. It will increase the creativity of your advertising ideas.
44- Produce excellent and original content
Twitter is based on meritocracy, which means that the higher the quality of your tweets, the more followers you will have.
Conclusion
By following the tips mentioned above, you can increase your followers on Twitter and attract more customers. Definitely, in addition to these 44 cases, there are other ways to improve your followers on Twitter. You should discover and use new methods by becoming more familiar with your followers’ interests and tastes.