Google AdWords settings: how to write title, budget and ad position
You can set an amount as a daily consumption for advertising from the total credit; for example, if your full credit is 50 dollars, you can set a consumption limit of 10 dollars for the advertisement so that the daily ad does not use more than this amount of your total credit.
You read in this article.
- Google AdWords settings
- Adwords campaign daily budget
- Google Ads display time
- AdWords display country
- Ad display position in Google
- Show the ad at the top and bottom of the page on Google
Google AdWords settings
This article presents the most essential actions to be taken before the campaign. For the drive, as well as adjustable items for managing the Google AdWords campaign, as well as how to write the title, the number of characters in the meta description and the title of the ad, allocating the campaign budget, and setting the price for We mentioned each click, how to set the display time of the ad, the position of the ad in Google, etc.
Adwords campaign daily budget
You can set an amount as a daily consumption for advertising from the total credit; for example, if your full credit is 50 dollars, you can set a consumption limit of 10 dollars for the advertisement so that the daily ad does not use more than this amount of your total credit.
If you consume less than this amount daily, the remaining 10 dollars will not be lost and will stay on your credit.
Note: In some cases, the advertisement may consume more than the set daily budget; according to Google’s rules, the ad can consume up to 2 times the daily budget, which is often possible for ads with very high clicks. This happens.
Google Ads display time
You can set specific hours for the ad so that the ad is displayed only during these hours and days. For example, the ad should be displayed on Saturdays to Wednesdays from 9:00 a.m. to 5:00 p.m. and on Thursdays from 9:00 a.m. to 1:00 p.m., and the ad should be stopped on Fridays.
AdWords display country
By default, this option is set in all countries, which can be determined according to the scope of your business activity. For example, your ad may be displayed only in Turkey, Germany, or all countries and not disp in America.
Select the display device.
You can also determine the type of device used to display the ad. For example, you can set the ad display only to mobile phones, computers, tablets, or even a combination of these three modes.
Ad display position in Google
In general, Google has determined seven display positions for ads on the first page of search results; four of these are at the top of the page, and three are at the bottom. If all display positions are completed, the determining factor for determining the location of the ad will be the amount of the click cost set for the desired keyword.
Show the ad at the top and bottom of the page on Google
To display the ad on the top of the first page, it is necessary to increase the cost of clicks, which leads to an increase in the average price of clicks. As a result, your account expires faster. Also, in this case, your ad will have fewer clicks than the display on It will be at the bottom of the page.
