What is SEO base content? What is the difference between SEO and digital marketing? All people who work in the field of online marketing or have information about it know very well how effective search engine optimization and content marketing are in the success and progress of businesses.
You need both to have a website that ranks well in search results and engages more with your audience. In this regard, many SEO strategies are dedicated to the production of SEO content and related principles.
What is SEO base content?
What is SEO base content? SEO base content, or SEO content, is content that users prepare to get a good ranking in the search results for certain phrases (keywords). This content is known as the main pillar in search engine optimization. The production of SEO base content is very important because all search engines, including Google, rank sites based on published content.
The role of SEO content production in website success
The subject of SEO consists of various parts, among which the production of SEO content can be introduced as the most important part. The importance of SEO content is so great that without it, you will not rank in search engine rankings. Users search for their desired phrase, and SEO algorithms help Google to find your site. After identifying your field of activity, your site pages are placed in the search results list based on SEO rules and the position of keywords. to give
Let’s say you have an online bike shop. If an average of 1,000 people search the phrase “buying a bicycle” on Google, that means 1,000 customers are looking for a bicycle. Usually, most users click on one of the first results, and if they find a good and suitable store on the first page, they place their order. So, if your site is on pages 3 and up, you’ve lost 1,000 customers.
What is the role of SEO base content production? Creating content based on SEO rules improves your site’s user experience and attracts audience satisfaction. When users regularly see your site in Google searches, they unconsciously trust it more. In this way, your site is recognized as a reference.
How to prepare an SEO base content?
What is SEO base content, and how can it be prepared? Creating SEO content has several steps that must be followed to create the right content.
1. Keyword research
In the production of SEO content, the taste and needs of the audience should be selected as the main axis. The more the keywords you use in your content match the topics searched by users, the more likely your site will be in the first search results. Keyword research is a practical and appropriate way to find the best keywords for content creation.
2. Optimizing the content design and format
In the production of content, no matter how high-quality the content is, it cannot communicate well with the user if it does not have a suitable design and format. Optimum use of keywords is necessary for users to access your content, and a suitable format is necessary to attract the audience and encourage them to read the content. Online users do not pay attention to long paragraphs, so choosing short text paragraphs and simple sentences is better.
3. Addressing the main goal
One of the most important points in producing SEO content is addressing the subject and the main goal. Exaggerating and dealing with irrelevant topics is not attractive to the audience. It is also recommended to pay more attention to the main keyword. Using multiple keywords distracts the reader’s mind. So, focus on the main topic.
4. Linking to authoritative websites
What is the factor of Google’s trust in an SEO base content? The answer to this question is only one word: credibility. In a situation where different websites provide content for a specific keyword, the credibility of the site plays a big role in ranking.
Features of a SEO base website
So far, we have understood what SEO is and what it is used for. It was said that a site that is in good condition in terms of SEO has a better position in the search results list. How to SEO your site? To have an SEO-oriented site, you must observe the following correctly:
- The design of pages should be based on SEO rules. (Page layout, text size, content placement, links placement, etc., are all done in this section.)
- Keyword search (keyword research is the most important factor in creating a SEO base site)
- Producing appropriate content related to keywords
- Basic linking and backlinking
- SEO of the site structure (optimizing the site structure is as important as producing SEO content)
- Attention to user experience (the higher the user experience of your site, the more Google trusts your site)
- Improve site speed
- Securing the site
- Provide contact information
- Applicability in mobile browsers
- Inserting links to social networks
Many people ask how much time an SEO site takes. Of course, the more complete and specialized your work is, the more time you need for it. Considering the long-term impact of SEO ranking on the success of sites, the time and money you spend on SEO is actually a profitable investment.
Does SEO take time?
Many people want to know how much time an SEO site takes. It would help if you kept in mind that SEO is a long-term process. For this reason, it is impossible to set a certain time frame, like 3 or 4 months. On the other hand, many factors influence the time it takes to achieve results in SEO.
As you know, SEO is a very specialized and precise process and should be done by people familiar with its topics and techniques. In general, considering what we have mentioned, we can consider an approximate time of about 6 months to a year for SEO.
Most SEO experts consider 6 to 12 months to be effective for SEO. At this time, with the help of available tools, you can check the progress of the site’s SEO process. SEO evaluation allows us to separate the appropriate and useful strategies from the inappropriate techniques.
In this way, we can use new and strong strategies, This is very effective in SEO growth.
Does the age of the site affect its ranking?
Currently, the age of the site is one of Google’s factors for ranking sites. Since Google’s main goal of ranking sites is to give users faster access to the right content, it usually trusts sites that have been active for longer (observing SEO rules, of course).
Unfortunately, some people believe that the domain’s age is ineffective in the SEO of the site, but in fact, this thinking is incorrect. Since Google is looking to provide great results to its users, it always checks quality sites. Websites that do not have the necessary factors for SEO are not approved during the review process.
Therefore, if a site has been active for a long time, it means that it has the necessary factors. So, such a site is more reliable for Google. Accordingly, a website with a domain of 3 to 4 years will get a better ranking in search results than a website that is 1 or 2 years old.
Of course, you should keep in mind that the age of the site is only one of the effective factors in SEO, and it does not work alone. The topic of SEO consists of different parts. In fact, applying a set of these techniques leads to the promotion of the site’s rank.
How long does it take for a site to be in Google results?
How long does SEO take? To answer this question, different factors should be considered. Success in SEO is by no means accidental, and the use of wrong or inappropriate strategies has no result other than a waste of capital and time. On the other hand, there is no magic formula or shortcut for your site to rank first in the results overnight.
So, you have to be patient to get the desired result. Of course, the use of basic and appropriate techniques and the help of companies providing SEO services can bring your site to the first page of searches in a shorter period of time.
If you want to know how much time an SEO site takes and how high is the probability of success of your site? You have to consider various factors. In order to increase the chances of your site winning in the SEO competition, you need to check some main indicators and evaluate the progress of the site in them.
The effective factors in determining the duration of placement in the first rank of Google results are:
- Competition (competitor site review)
- The budget
- Authority domain of the site
- Site entry links
- Content published on the site
- Site structure
- Optimal and appropriate use of keywords
Last word
In this article, we checked what is the content of SEO Base. And how can we have a SEO base site? Nowadays, there is hardly anyone who is not familiar with the importance of SEO. As you know, SEO is very complex and specialized. To avoid wasting time and money, it is better to do basic optimization of the site by experienced SEO. You can use a free SEO analysis to check your site’s SEO status and know its strengths and weaknesses.