digital marketing

Application of data mining in digital marketing

Digital marketing is one of the areas that is expanding day by day with the increasing use of the Internet. This field is widely used in the Internet and social networks and today can be…
Data mining

What is data mining and what are its uses?

In recent years, some marketing research in American stores has shown that customers who come to the store to buy milk usually also buy bread. In this way, the sales of these goods increased and…